I’m pleased to have been asked by Allstate, one of the nation’s largest auto, home and life insurers also known for their “You’re in good hands” slogan, to be a guest blogger on their Allstate Blog.
In my second post, Midlife Crisis or Living the Dream? I’ve written about the reported return of America’s muscle car mania, with baby boomers who lusted after these cars in their teens and early twenties clearly being the marketing target.
According to Jesse Toprak, vice president of trends and analysis at TrueCar.com.“Many Baby Boomers are experiencing another phase in their life, the nest is empty and because they have reached a heightened income level giving them both time and financial freedom, they chose vehicles that provide them with a luxurious, safe feel and youthful, sporty drive,”
To hear about the dreams of the Boomers, why automakers should rejoice and the top cars among the baby boomer generation, read the full post here.
Which is your favorite on the list?