If you are an entrepreneur, marketer or corporate strategists targeting the mature consumer, this is a must attend event. Produced by Mary Furlong & Associates, The Silicon Valley Boomer Venture Summit and Business Plan Competition is taking place this Wednesday June 15 at Santa Clara University in Santa Clara, CA. The event brings together entrepreneurs, venture capitalists, industry analysts and business leaders in the field of aging to create a unique forum to explore business ideas, share trends and best practice information and design products and services that will serve the baby boomer market in the coming years. Among the topics addressed by the gathered leaders about serving or investing in companies that will serve the boomer market are where and why venture capitalists are investing heavily in the boomer market and how key analysts segment the market and evaluate opportunities.
This is where I’ll be, let’s connect!
Wednesday, June 15 – 11: 25 a.m. – 12: 10 p.m. Lucas Hall Session: Moving Beyond Age to Better Design Major companies are failing to recognize the impact of the aging population on the design of their products and services; as these products and services are developed, consumer insight and usability is happening too late in the process – or not all. Further, there is little recognition that designing well for an aging population creates better design for all. These panelists know thoughtful design complements an aging society, producing beautiful, usable and smart products. Join this conversation about elevating design as a key quality of life factor for every population in society. Moderator: Lori Bitter, host of “The Business of Aging” on Positive World Radio Network/President & CEO of Continuum Crew and Crew Media/Founder of the Moving Beyond Age Coalition Gadi Amit, President/Principal Designer, New Deal Design and Contributor to Fast Company Jason Popko, Robert Bosch Healthcare and Founder of Good Design Age Well
And be sure to sign-up at registration to join me at my hosted table for Lunch on the Lawn.
Get the full agenda here
To register for the Silicon Valley Boomer Venture Summit, click here, and use our Continuum Crew code SVCC11 to receive a 20% discount.