Hacking Longevity is the first study to examine how three generations of adults over the age of 50 – Generation X, Baby Boomers, and Silent Generation – are thinking about and planning for longer lives. Until now, the idea of increased longevity has been mostly conceptual and aspirational. Through a rigorous research process, Hacking Longevity examination, provides insights on how brands and organizations can better serve consumers of the longevity economy. The study was cond

On my radar are trend bytes – a gathering of observations – that indicate a larger trend is at work. I had the pleasure of reading and reviewing the book The Life Changing Magic of Tidying Up by Marie Kondo for a boomer-focused blog. It’s a hot trend right now. In my research I consistently hear older adults say that they have a lot of stuff. They tell me it keeps them from moving and “rightsizing” their living situation. They say it makes them depressed. Most of all they tel