#Engagements

Jan 4, 2012
2 min

Rise of the Silver Surfers: Silvers Summit at CES 2012 next week

No sooner do we begin the New Year, then we hit the ground running with the Consumer Electronics Show (CES) in Las Vegas next week (Jan. 10-13). As you create your agenda for the huge event, your must-attend ticket is the Silvers Summit. The Silvers Summit will showcase the products and services that keep boomers engaged, entertained and connected. There they are assembling companies, distributors, journalists, research firms, think tanks, to demonstrate the products and serv

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lori6684

Nov 30, 2011
1 min

Continuum Crew Selected as Agency of Record for AgeTek

AgeTek represents companies and organizations dedicated to promoting the awareness, benefits and value of products and services for our aging society. Their members’ products and services allow seniors to remain independent and age in place at home, as well as empower many seniors to enjoy a healthy, active lifestyle while securing their mobility. AgeTek is focused on bringing greater awareness to their industry, products, and to its select group of companies that are working

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lori6684

Oct 11, 2011
1 min

Reaching the New Assisted Living Decision Maker at CALA Fall Conference, Oct.24-26, Orange County, C

I hope you’ll join me at the California Assisted Living Association’s (CALA) Fall Conference, Oct. 24-26 in Orange County, CA where I will be speaking in the session Reaching the New Assisted Living Decision Maker. Date: Tuesday, October 25 Time: 3:45 – 5:15 p.m. Where: Hyatt Regency, Orange County, CA This session will provide key strategies to effectively communicate with strong influencers in the decision making process – the adult children/caregivers, integral to the se

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lori6684

Oct 6, 2011
1 min

Leveraging Social Media & Internet Marketing at LeadingAge Annual Meeting, Oct. 16-19, Washingt

I’m looking forward to seeing you all at LeadingAge annual meeting this month in Washington, D.C. As you prepare your schedules, consider joining me by registering for my session – an Twitter-enabled interactive one for all attendees this year! Here are the details: Leveraging Social Media and Internet Marketing (159-G) October 19, 2011 11:00 a.m. – 12:30 p.m. Track: Marketing, Philanthropy & Public Relations Speaker: Lori Bitter Discover ways you can maximize the use of s

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lori6684

Mar 11, 2010
1 min

2nd Annual Florida Boomer Lifestyle Conference

Title: 2nd Annual Florida Boomer Lifestyle Conference Location: Ruth Eckerd Hall , Clearwater, FL Register: here Description: Theme: Reinventing Life After 50, will explore key trends that are shaping baby boomers’ reinvention in four major, but intersecting aspects of their lives: personal, professional, physical, and spiritual – and what these trends mean for companies marketing to them. This Conference is designed to give marketers greater insight into the current boomer z

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lori6684

Mar 11, 2010
1 min

Audiology Now

Title: Audiology Now Location: San Diego, CA Register: here Description: AudiologyNOW! 2010, the annual conference for the American Academy of Audiology, offers unequalled educational content covering cutting-edge audiological research to timely ideas for managing your practice in a tough economy. The largest gathering of audiologists in the world also offers Audiology Solutions – a show floor featuring the latest technology in hearing care, in no other place can you see as m

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lori6684

Mar 11, 2010
1 min

What’s Next Boomer Business Summit

Title: What’s Next Boomer Business Summit Location: Hyatt Regency, Chicago, IL Register: here Description: The premier event for individuals and organizations in business to serve boomers and seniors – entrepreneurs, corporate strategists, marketing professionals, experts in aging, leaders in the market segments interested in strategic alliances, media executives, and analysts. Start Date: March 18, 2010 End Date: March 19, 2010 #Engagements #LoriBitter

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lori6684

Mar 11, 2010
1 min

NCOA-ASA Aging in America Conference

Title: NCOA-ASA Aging in America Conference Location: Chicago, IL Register: here Description: It is the largest gathering of a diverse, multidisciplinary community of professionals from the fields of aging, healthcare and education. Join us to find the answers, the experts, the research, the best practices, and the most comprehensive educational offerings available to professionals. The conference provides attendees with the opportunity to network with new and old friends, ga

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lori6684

Jan 15, 2010
1 min

Join me at NAHB’s 50+ Lifestyle Central Suite at IBS in Las Vegas!

Thursday January 21 at 10:30 a.m. The International Builders’ Show is the largest annual building industry tradeshow in the country, and the National Association of Home Builders is holding the 50+ Lifestyle Central Suite at IBS. This is a new addition to the 50+ HC offerings at IBS in intended to be a way to engage with the leaders and influencers in the Active Adult Builder community including the associate members of the industry. The 50+ Lifestyle Central should be the h

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lori6684

Nov 25, 2009
1 min

Join me for my IMMN Webinar on Wednesday, December 2nd at 11 AM EST!

The Anxiety Index has shifted! Based on our original research in December of 2008 with Boomers, GenXers and Ikes, the biggest concern then was collapse of the economy; 45% of Boomers were “very nervous”. Fast-forward to 2009 and Boomers biggest concerns have shifted from the state of the economy to the cost of health care and the political debate surrounding this issue (46%). Hear more about the impact of the headlines. Most interesting in the recent study is a shift in media

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