Design as a Quality of Life Issue
Have you walked through a home that just “felt different” from the previous homes you explored? Do prefer Target to Wal-Mart, or Lowes...
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lori6684
- Jul 21, 2011
- 1 min
The Business of…Assisted Living
Assisted Living is a licensed residential setting that provides 24 hour care and supervision to seniors who need assistance, but do not...
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lori6684
- Jul 15, 2011
- 1 min
The Business of…Technology Serving Elders
David also sits on the Board of Directors. Working with founders Arlene Harris and Marty Cooper, David designed and launched the...
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lori6684
- Jul 5, 2011
- 1 min
The Business of…Reaching Boomer Women
VibrantNation.com the leading online community for Baby Boomer women. It is the place online where women connect and support each other...
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lori6684
- Jun 22, 2011
- 1 min
The Business of…Navigating Midlife Transitions
The Business of Aging with Lori Bitter June21, 2011 – Episode 9: The Business of…Navigating Midlife Transitions Guest: Barbara Waxman,...
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lori6684
- Jun 22, 2011
- 1 min
The Business of…Social Entrepreneurship & Legacy
The eighth show, The Business of… Social Entrepreneurship and Legacy, we have guests from two organizations that are organized around the...
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lori6684
- Jun 13, 2011
- 2 min
Join me this week at the Silicon Valley Boomer Venture Summit
If you are an entrepreneur, marketer or corporate strategists targeting the mature consumer, this is a must attend event. Produced...
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lori6684
- Jun 4, 2011
- 1 min
Reaching the New Assisted Living Decision Maker at CALA Spring Conference, June 7 in Santa Clara, CA
I hope you’ll join me at the California Assisted Living Association’s (CALA) Spring Conference this Tuesday, June 7 in Santa Clara, where...
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lori6684
- Jun 3, 2011
- 1 min
Download GrandCare System’s Aging & Technology Webinar: Paid Search & Search Engine Optimi
We received many great questions, more than time allowed, so we will be posting answers here in an upcoming blog post. Feel free to post...
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lori6684
- Jun 1, 2011
- 1 min
GrandCare System’s Aging & Technology Webinar: Paid Search & Search Engine Optimizat
If you are in the aging and technology space, you may already know GrandCare System’s webinars are very good. On a recent call, during...
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lori6684
- May 23, 2011
- 3 min
Listening, Not Shouting
In 2008, I read a paper titled “The Connected Agency” by Mary Beth Kemp and Peter Kim, for Forrester. The sub-head is “Marketers: Partner...
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lori6684
- May 17, 2011
- 1 min
Reaching the New Assisted Living Decision Maker at CALA Spring Conference, June 7 in Santa Clara, CA
Date: June 7 Time: 3:45 – 5:15 p.m. Where: Hyatt Regency, Santa Clara, CA What the Reaching the New Assisted Living Decision Maker...
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lori6684
- May 11, 2011
- 1 min
The Business of…Boomer Social Networking
The fourth show The Business of … Boomer Social Networking looks at the opportunities in reaching boomers and seniors as they engage...
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lori6684
- May 3, 2011
- 1 min
The Business of…Aging-focused Technology
The third show, The Business of…Aging-focused Technology, looks at the opportunities in offering technology devices as solutions to help...
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lori6684
- Apr 27, 2011
- 1 min
New Ad Age Insights Whitepaper: 50 and Over: What’s Next?
The generation that defined youth marketing for Madison Avenue is readying for retirement. Here’s what they’re thinking, where they’re...
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lori6684
- Apr 21, 2011
- 2 min
Looking forward to ASA’s Aging in America Conference & What’s Next Boomer Business
As you put together your schedules for these events next week, consider these ones where we can connect: ASA’s Aging in America 2011...
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lori6684
- Apr 19, 2011
- 2 min
The Business of…Grandparenting
This week on The Business of Aging radio show, I speak with guests Christine Crosby, publisher of GRAND magazine, the online magazine for...
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lori6684
- Apr 5, 2011
- 2 min
The Business of Aging radio program on Positive World Radio Network
The reason I was compelled to do a radio program (other than jumping at the chance to going back to my roots in radio) was that I believe...
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lori6684
- Apr 4, 2011
- 2 min
Digital Lives of Boomers: Reaching Them Online (eMarketer Report)
eMarketer, the business information service that provides research and trend analysis on digital marketing and media, has offered for...
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lori6684
- Mar 28, 2011
- 2 min
Finally, Recognition
2011 feels like a turning point. Network executives have recognized the gold in the mature consumer target. They now willingly admit they...
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