Sharing Hacking Life Shifts with Marin County Section on Aging
I am excited and looking forward to be sharing insights from our latest research study, Hacking Life Shifts with Marin County Section on...
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lori6684
- Aug 29, 2015
- 2 min
AARP Launches Influent50
AARP is betting that a new generation of seniors mean more spending by marketers. Scott Tong of MarketPlace Business talked to Lori about...
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lori6684
- Oct 1, 2014
- 1 min
AARP Bulletin talks to Lori Bitter on “Selling Older Consumers Short”
Reporter David Wallis of the AARP Bulletin talks with Lori Bitter about how older consumers get overlooked and how to correctly market to...
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lori6684
- Oct 1, 2014
- 1 min
American Marketing Association (AMA) Takes on the Senior Moment
AMA’s Christine Birkner interviewed us about Zillner’s new report on Seniors, All The Wiser, and how we define and market to older...
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lori6684
- Sep 30, 2014
- 1 min
Is grandparenting the ultimate “do-over”?
Lori talked to Huffington Post, on behalf of GRAND Magazine, on the evolution from parenting to grandparenting. Can bad parents make good...
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lori6684
- Jun 25, 2014
- 4 min
How This Woman Reinvented Herself By Chasing Her Own Brand After 50, John Tarnoff talks with Lori on
For the Year of the Boomer — 2014 is the year the youngest Boomers turn 50 — here is another installment in my survey of 50 Boomers...
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lori6684
- Oct 30, 2013
- 1 min
LinkedIn and Older Workers – CNBC
Lori Bitter comments on LinkedIn and the value of the social site to older employees. LinkedIn’s Older Endorsers
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lori6684
- Jan 31, 2012
- 1 min
The Business of…the Baby Boomer Traveler
Kathy Dragon, CEO of TravelDragon.com, owner of The Dragon’s Path, & VP of Dragon Consulting Inc. Kathy has spent the past two decades in...
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lori6684
- Jan 3, 2012
- 1 min
The Business of…Brain Fitness
The Business of Aging with Lori Bitter December 27, 2012 – Season 2 – Episode 4: The Business of Brain Fitness Guest: Henry Mahncke,...
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lori6684
- Dec 16, 2011
- 1 min
The Business Of…Assistive Listening Devices
The Business of Aging with Lori Bitter November 15, 2011 – Season 2 – Episode 3: The Business of Assistive Listening Devices Guest:...
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lori6684
- Dec 6, 2011
- 1 min
The Business of…Learning in Later Life
→ The Business of Aging: The Business of Learning Later in Life; December 6, 2011 – Susan Hoffman #Aging #BabyBoomers #Boomers #LoriBitter
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lori6684
- Nov 16, 2011
- 1 min
Lori Bitter Featured in Forbes Magazine
In A Brutal Economy, Boomers Rewrite The Next Chapter Two years ago, on her 50th birthday, Lori Bitter got fired from her job at JWT, a...
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lori6684
- Oct 11, 2011
- 1 min
The Business of…Designing Smarter Living Spaces
For more than 20 years, he has been focused on residential and mixed use architecture and land planning throughout the United States. He...
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lori6684
- Oct 10, 2011
- 1 min
The Business of…Ageless Homes for Later in Life
Jeff is a PhD and director of the Gerontology program and the Gerontology Center at Hofstra University. He has a long-time interest in...
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lori6684
- Sep 26, 2011
- 1 min
Boomer Baby Radio with Barbara Beach
Last week at the AARP Life@50+ event in Los Angeles, I was interviewed by Boomer Baby Radio‘s host Barbara Beach, where we chatted about...
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lori6684
- Sep 13, 2011
- 1 min
Quoted: Can Empty Nesters Still Afford to Splurge? SmartMoney
For this article Can Empty Nesters Still Afford to Splurge? in the current issue of SmartMoney, I spoke with writer Missy Sullivan about...
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lori6684
- Sep 12, 2011
- 1 min
Quoted: Stores Make Changes for Older Shoppers, AARP Magazine
For this article Stores Make Changes for Older Shoppers, in AARP Magazine’s September/October issue, on retailers’ changes for older...
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lori6684
- Jul 29, 2011
- 3 min
Thank you for a great first season of The Business of Aging radio program – See you in Septemb
We have just completed our first block of episodes for The Business of Aging on WGRN (WeEarth Global Radio Network) and I wanted to say...
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lori6684
- Jul 28, 2011
- 1 min
The Business of…Senior Living & Memory Care
The Business of Aging with Lori Bitter July 26, 2011 – Episode 13: The Business of…Senior Living & Memory Care Guest: Co-Founder of...
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lori6684
- Jul 21, 2011
- 1 min
The Business of…Assisted Living
Assisted Living is a licensed residential setting that provides 24 hour care and supervision to seniors who need assistance, but do not...
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