Helpful Apps For Baby Boomers: Making Life Easier With Tech
Our thanks to Bash Sarmiento for this contribution to our blog. [Source: Pexels] With technology becoming more and more user-friendly, it...
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The world's most lucrative consumers are aging, but your strategies shouldn't be. Accelerate new thinking, inject innovation, add mature consumer focus, and engage older consumers in a meaningful and profitable way.
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President and Senior Strategist of the Business of Aging has spent more than 20 years studying and marketing to mature consumers.
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Lori Bitter is a seasoned trend analyst in the field of aging. She has been featured on Canvas8, Engage Boomers, Wall Street Journal, USA Today and Newsweek.
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